ZCode Magazines Plans Three New Magazines Serving 92024, 92009 and 92011
Continuing its rapid growth, Rancho Bernardo-based ZCode Magazines (a division of Susco Media Inc.) announced plans to further expand their zip code magazine titles into the North County Coastal areas of Encinitas (92024), Southeast Carlsbad – including La Costa and Bressi Ranch (92009), and Southwest Carlsbad – including the Aviara area (92011). The addition of the three new magazines expands the ZCode Magazines family of publications to a total of nine specialty micro-community magazines with a combined circulation of nearly 150,000 households.
ZCode Magazines President and Publisher Derrick Breaux made the announcement about the company’s latest expansion plans: “We are extremely excited about the expansion into the North County Coastal communities. We have had tremendous receptions from both readers and advertisers in our existing six zip code areas, and we believe that the three new areas [92024, 92009, and 92011] will produce a similar reaction.”
The addition of 92024 Magazine, 92009 Magazine and 92011 Magazine will make a total of nine publications launched by ZCode Magazines since late 2009 – joining titles that include 92127 Magazine, 92129 Magazine, 92131 Magazine, 92064 Magazine, 92128 Magazine and 92130 Magazine.
“Just as with our other publications, we will produce 92024, 92009, and 92011 with the goal of providing readers something they want to read,” Breaux said. “Plus, we offer a variety of marketing options in addition to the print publications to assist local businesses in getting a solid response for their investment.”
“Many residents and businesses urged ZCode Magazines to expand into the North County Coastal market,” Breaux said. “With the launch of the three new titles starting in July, businesses and service companies will be able to reach 150,000 targeted, high demographic households along the I-15, I-5, and Highway 56 corridors. And not only do advertisers reach a lucrative audience, they do so in a high-quality environment in one of our colorful, well-read community magazines, each filled with vibrant photographs and well-written local articles.”
In addition to the print publications, each new magazine will be complemented by a robust website, an active Facebook page and regular streams of information and comments via Twitter, according to Breaux.