ZCode to Launch Three New Magazines in Rancho Santa Fe, San Marcos & Vista
Rancho Bernardo-based ZCode Magazines announced plans to further expand their zip code magazine titles into Rancho Santa Fe, San Marcos, and Vista. The addition of 92067 Magazine, 92078 Magazine, and 92081 Magazine expands the ZCode Magazines family of publications to a total of 14 specialty hyper-local micro-community magazines with a combined print circulation of 220,000 households.
ZCode Magazines President and Publisher Derrick Breaux made the announcement about the company’s latest expansion plans: “We are extremely excited about the expansion into Rancho Santa Fe, Vista and San Marcos. We have had tremendous receptions from both readers and advertisers in our existing 11 zip code areas, and we believe the three new magazines will continue to carry on the tradition of delivering local content to the local community.”
The addition of 92067 Magazine, 92078 Magazine, and 92081 Magazine will make a total of 14 publications launched by ZCode Magazines since late 2009 – joining titles that include 92127 Magazine, 92129 Magazine, 92131 Magazine, 92064 Magazine, 92128 Magazine, 92130 Magazine, 92024 Magazine, 92009 Magazine, 92011 Magazine, Del Sol Magazine and 08/10 Magazine.
“Just as with our other publications, we will produce these three new magazineswith the goal of providing readers something they want to read,” Breaux said. “Plus, we offer a variety of marketing options in addition to the print publications to assist local businesses in getting a solid response for their investment.”
“Many residents and businesses urged ZCode Magazines to expand into Rancho Santa Fe and the Highway 78 corridor market,” Breaux said. “With these upcoming launches, businesses will be able to reach up to 220,000 targeted, high demographic households along the I-15, I-5, Highway 56, and Highway 78 corridors. And not only do advertisers reach a lucrative audience, they do so in a high-quality environment in one of our colorful, well-read, direct-mailed community magazines, each filled with vibrant photographs and well-written local articles.”
In addition to the print publications, each ZCode Magazine is complemented by an individual robust website, an active Facebook page and regular streams of information and comments via Twitter, according to Breaux.